Una historia \"cocido a fuego lento\"

English translation: Our slow-cooked recipe for success

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Spanish term or phrase:Una historia "cocido a fuego lento"
English translation:Our slow-cooked recipe for success
Entered by: James A. Walsh

08:52 Nov 21, 2017
Spanish to English translations [PRO]
Marketing - Food & Drink
Spanish term or phrase: Una historia \"cocido a fuego lento\"
For an marketing pitch about a new petfood product. The introduction states that it is an "historia cocido a fuego lento", obviously metaphorically portraying the idea as having been thought through and developed over time but using a cooking expression since the product in question is food. All I can come up with right now is "A story that's been simmering for some time" but I don't think that gets across the right idea. I need some idioma that relates to cooking or food but also gets across the concept that it's an idea that's been developed carefully.
Dan Echevarria
Spain
Local time: 10:58
Our slow-cooked recipe for success
Explanation:
Another option that I feel works well in this context.
Selected response from:

James A. Walsh
Spain
Local time: 10:58
Grading comment
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +4Our slow-cooked recipe for success
James A. Walsh
4 +2A story that has been brewing....
Lisa McCarthy
4 +1Our tried and tested recipe for success
Lisa Jane
4a story cooked on a slow flame
Muriel Vasconcellos
2We took our time to make sure we got it right
Robert Forstag


Discussion entries: 2





  

Answers


14 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
a story cooked on a slow flame


Explanation:
I don't see anything wrong with a literal translation. Lots of references to "cooked on a slow flame," especially in reference to Indian cuisine:

Deccan Spice Indian Restaurant, Jersey City Menu | Order Online ...
https://www.delivery.com/cities/jersey-city/categories/resta...
Ulavacharu Chicken Biryani. Chicken marinated in a Vijayawada special sauce made up of horse gram and **cooked on a slow flame**. $14.99 + ...



Muriel Vasconcellos
United States
Local time: 01:58
Native speaker of: Native in EnglishEnglish
PRO pts in category: 32

Peer comments on this answer (and responses from the answerer)
neutral  Wendy Streitparth: If BE is required, it would be a "low flame" / Yes, I appreciate it is used in America, but in England it is not so usual.
6 hrs
  -> I found hundreds of references to "slow flame," mainly in reference to Indian cooking. My mother used the expression routinely.o
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14 mins   confidence: Answerer confidence 2/5Answerer confidence 2/5
We took our time to make sure we got it right


Explanation:
I’d go for something along these lines. I think it important to guard against going over the top with the language here. After all, the pitch is not for some gourmet delicacy or a three-starred Michelin restaurant - but for pet food!

(Note: “a history/historia” and not “an history/historia”)

Robert Forstag
United States
Local time: 04:58
Native speaker of: English
PRO pts in category: 36

Peer comments on this answer (and responses from the answerer)
neutral  Lisa McCarthy: It's marketing, Robert - supposed to be a bit catchy ;-)
43 mins
  -> Well, this looks like something for internal consumption, rather than ad copy....
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38 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
A story that has been brewing....


Explanation:
But there may be better ways of expressing this - depends on how the rest of the text is written.

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Note added at 41 minutos (2017-11-21 09:34:14 GMT)
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Another option might be "on a slow boil"

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Note added at 51 minutos (2017-11-21 09:43:42 GMT)
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Or "....has been stewing for..."


A couple of examples of these idioms:

ON A SLOW BOIL:

a game plan to navigate disruption and uncertainty a ... - Springer Link
link.springer.com/content/pdf/10.1007%2F978-3-319-52021-6.pdf
participates in the Center for Innovation Marketing and Strategy (CIMS) and the. Institute for Media and ...... whose success builds on a slow boil)?. Admittedly ...


How A Bunch of Tech-Driven Ventures Are Updating India's Outdated ...
www.indiandefensenews.in/2017/01/how-bunch-of-tech-driven-v...
Jan 8, 2017 - India's defence market can be intimidating. ... ideaForge has been on a slow boil, notching up one customer at a time for a couple of years, ...


STEWING:

SHOTBOX Pop-Up Photo Light Studio by SHOTBOX — Kickstarter
https://www.kickstarter.com/projects/695573783/shotbox-table...
Jul 14, 2015 - The concept has been stewing ever since. It's time to bring it to market. ... DSLR Mount Concept Drawing - Placed on top of the SHOTBOX with ...

PressReader - Jamaica Gleaner: 2017-01-24 - Xaymaca gets Bolt of ...
https://www.pressreader.com/jamaica/jamaica-gleaner/20170124...
Jan 24, 2017 - The Xaymaca concept has been stewing for a while, Andrew Bellamy told The Gleaner. “I kinda hesitated. I wasn't sure if the market was ready, ...


BREWING:

WBN Analysis: "East Waco entrepreneur sets sights on Elm Avenue ...
www.wacobusinessnews.com/.../wbn-analysis-east-waco-entrepr...
Aug 24, 2017 - Nancy Grayson discusses her plan for the Elm Avenue Food Market in front ... Her food market concept has been brewing for quite some time, ...

Social Media Curation: !nstant Gets Funding from the Knight ... - Adweek
www.adweek.com/digital/nstant-knight-foundation-prototype-f...
Jan 22, 2014 - ... of the software has yet to be decided, the idea has been brewing for a while. Four 2013 Nieman Fellows came up with the concept: Ludovic ...

Wavepaths App Guides Users Through Therapeutic Trips - Rolling Stone
www.rollingstone.com/.../wavepaths-app-guides-users-through...
Nov 8, 2017 - The idea has been brewing for a year – now Eno and Kaelen are going public with the concept, looking to gather collaborators and funding.






Lisa McCarthy
Spain
Local time: 10:58
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 64

Peer comments on this answer (and responses from the answerer)
neutral  Robert Forstag: I think that “brewing” would be a better fit for coffee or beer than for pet food.... 😊
6 mins
  -> Yes, but a marketing idea/story can be 'brewing' - it still gives the idea that something has been given thought over a long time. And it's much more interesting to use an idiom here.

agree  Jonathan Barchana (X)
20 mins
  -> Thanks, Jonathan :-)

agree  Charles Davis: Brewing for me; better than stewing or low boil.
32 mins
  -> Thanks, Charles - yes, 'brewing' is a better option :-)
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3 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +4
Una historia "cocido a fuego lento"
Our slow-cooked recipe for success


Explanation:
Another option that I feel works well in this context.


James A. Walsh
Spain
Local time: 10:58
Works in field
Native speaker of: Native in EnglishEnglish, Native in SpanishSpanish
PRO pts in category: 8

Peer comments on this answer (and responses from the answerer)
agree  Rachel Fell
1 hr
  -> Many thanks, Rachel.

agree  JudyK: I like James's idea of 'recipe for success' and another suggestion would be "a carefully concocted recipe..."
1 hr
  -> Thank you, Judy. I also like your suggestion, though I think I would avoid "concoct" here, as I can't get away from the negative connotations of the word (e.g., to concoct a story or excuse, etc.)

agree  philgoddard: I still don't fully understand the context (who is pitching to whom?), but this is a good idea if it fits.
2 hrs
  -> Thanks, Phil. I guess it's the classic scenario of a seller (the pet food maker) pitching to a buyer...

agree  Katie Auffinger: I like this option - both the "recipe for success" part which expands the food analogy and "slow-cooked."
5 hrs
  -> Thanks very much, Katie.
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21 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
Our tried and tested recipe for success


Explanation:
I think James' recipe for success is a good fit but to me none of the cooking, slow cooking, brewing and stewing ideas work with the idea of pet food although used in the Spanish.
In this case tried and tested could give the idea of a formula that has been developed and adjusted over time and it is a common collocation with recipe.


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Note added at 21 hrs (2017-11-22 05:58:04 GMT)
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http://www.birchpet.co.uk/



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Note added at 21 hrs (2017-11-22 05:59:10 GMT)
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The Super Premium range offers a variety of tried and tested dog food recipes, from puppy/junior through to senior, and all developed by pet nutritionists to ensure that your dog gets the very best natural nutrition.

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Note added at 21 hrs (2017-11-22 06:01:55 GMT)
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http://superiorchunky.co.nz/choose-chunky/

Lisa Jane
Italy
Local time: 10:58
Specializes in field
Native speaker of: Native in EnglishEnglish, Native in ItalianItalian

Peer comments on this answer (and responses from the answerer)
agree  Robert Forstag: I agree with you that notions such as “slow-cooked,” “stewed,” ”brewed,” etc. really do not work as applied to pet food. “Tried and tested” recipe is an improvement over any of these.
3 days 7 hrs
  -> Thanks!
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