stopkracht

French translation: puissance/pouvoir d'attraction

12:41 Oct 16, 2012
Dutch to French translations [PRO]
Bus/Financial - Retail / winkelinrichting
Dutch term or phrase: stopkracht
De stopkracht van een stelling in een winkel maakt dat een klant er niet kan voorbij wandelen maar stopt om te kijken of er iets interessants tussen de artikelen ligt.
AnneliesvR
Belgium
Local time: 19:18
French translation:puissance/pouvoir d'attraction
Explanation:
peut-être ?
Selected response from:

Elisabeth Toda-v.Galen
France
Local time: 19:18
Grading comment
3 KudoZ points were awarded for this answer



Summary of answers provided
3 +1puissance/pouvoir d'attraction
Elisabeth Toda-v.Galen
3"stopping power"
An Baeyens
3capacité d'attractivité
Odette Jonkers (X)


  

Answers


12 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
puissance/pouvoir d'attraction


Explanation:
peut-être ?

Elisabeth Toda-v.Galen
France
Local time: 19:18
Works in field
Native speaker of: Native in FrenchFrench
PRO pts in category: 12

Peer comments on this answer (and responses from the answerer)
agree  Olieslagers
6 hrs
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22 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
"stopping power"


Explanation:
Je crois qu'en français on utilise tout simplement le terme anglais.


Example sentence(s):
  • Il faut que le « stopping power» soit fort. Le « stopping power» ? C’est un terme pour initiés…Littéralement, cela signifie le pouvoir de faire s’arrêter le passant, celui d’émerveiller, de provoquer le désir.
  • Lorsque les spécialistes marketing parlent d'un stand de salon comme outil marketing, il ne faut pas longtemps avant que le concept de stopping power arrive dans la conversation.

    Reference: http://www.journaldesvitrines.com/divers/rencontre-stephanie...
    Reference: http://www.expobase.be/DossierDetail.aspx?id=EXP0292N01&lang...
An Baeyens
Belgium
Local time: 19:18
Native speaker of: Native in DutchDutch
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20 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
capacité d'attractivité


Explanation:
voir site


    Reference: http://www.distripedie.com/distripedie/spip.php?article1014
Odette Jonkers (X)
Netherlands
Local time: 19:18
Native speaker of: Dutch
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