on-air value
French translation: la valeur totale du temps des spots
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| 14:59 Feb 5, 2008 |
| English to French translations [PRO] Marketing - Media / Multimedia | |||||||
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|  Selected response from: FX Fraipont (X) Belgium Local time: 15:13 | ||||||
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| 3 | la valeur totale du temps des spots |
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| 3 | voir plus bas... |
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| Discussion entries: 1 | |
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Answers
35 mins confidence: 
la valeur totale du temps des spots Explanation: .. |
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36 mins confidence:
voir plus bas... Explanation: We'd need more context to choose between 3 (and possible more) options: The total on-air value of the sponsorship was £55,000 ... --> La valeur totale du parrainage effectivement diffusé fut de £50,000 ... (if the text takes account of things like the number of times a sponshor's spot was aired) or: La valeur net du parrainage diffusé fut de £50,000 ... (i.e. amount paid by the sponsor less spot production costs, etc.) or: La valeur total du parrainage diffusé fut de £50,000 (if 'on-air' is being compared with other types of sponsorship) |
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