dayparting

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21:04 Mar 22, 2020
English to Serbian translations [PRO]
Marketing - Marketing / Market Research
Additional field(s): Advertising / Public Relations, Internet, e-Commerce, Marketing / Market Research
English term or phrase: dayparting
Definition from WordStream:
Dayparting is a pay-per-click (PPC) advertising tactic by which you schedule ads for certain times of day or certain days of the week in order to more effectively target audiences. For example, if you’re advertising your store to local prospects, you can use dayparting to ensure that your ads only show when your store is open.

Example sentence(s):
  • For this brand, we were running Facebook Ad campaigns and Google AdWords campaigns. I utilized dayparting only on Facebook Ads, knowing that the marketers would most likely to pay attention to our ad during work hours and not in their personal hours. Disruptive Advertising
  • While dayparting is an extremely useful tool for boosting performance, it’s critical that you employ your ad scheduling strategy in a consistent manner with your campaign goals. PPC Hero
  • Dayparting is useful when you know that your ads will have a greater impact on certain days of the week or times of the day. AdRoll
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Summary of translations provided
4 +1Dnevna programska šema
Jelena Delibasic
5 -1DEO DANA U EMITOVANJU
Ljiljana Grubač


  

Translations offered


  confidence: Answerer confidence 5/5 peer agreement (net): -1
DEO DANA U EMITOVANJU


Definition from Klaster kreativnih industrija Vojvodine:
DEO DANA U EMITOVANJU

Example sentence(s):
  • Postoji i mogućnost izrade izveštaja sa tačnim vremenom i brojem prikaza reklame i koji može biti korišćen za ciljano emitovanje određenih reklama u određeno vreme. - BBS  
  • Takođe, Google Ads kampanja se konstantno unapređuje, optimizuje, pa ćete vremenom dobijati više za manje novca, tako što reklama neće ići non-stop, već samo u vreme koje podesimo, a to je vreme kada vaša ciljna grupa pretražuje Google i posećuje vaš sajt. - ACTIV8  
  • Spoljašnje reklamiranje (OOH advertising) je reklamiranje koje za ciljnu grupu ima ljude koji se nalaze izvan svojih kuća, ljude u pokretu, ljude koji se nalaze na određenim lokacijama i u određeno vreme. LED ekrani su trenutno najefektivniji metod spoljašnjeg reklamiranja. - Ledvision  
Ljiljana Grubač
Serbia
Local time: 10:18
Native speaker of: Native in SerbianSerbian, Native in ItalianItalian

Votes in favor of/against selecting this as the best translation of the term asked
No  Mira Stepanovic: Koliko vidim, u rečenicama koje ste naveli nigde se ne pojavljuje "deo dana u emitovanju" tj. prevod traženog termina koji ste ponudili.
2 days 22 hrs
  -> Tačno je da se ne pojavljuje doslovno isti termin, već je kontekstualno prilagođen. Koliko sam primetila, termin nije odomaćen, zato i ima varijacija u rešenjima. Slobodno i vi predložite, ja sam se potrudila da pomognem, ali možda ima boljih primera.
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  confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
Dnevna programska šema


Definition from wikipedia:
Dnevna programska shema ili dnevni raspored programa (engl. dayparting) u najširem smislu označava podjelu radio ili televizijskog progama na specifične blokove ili termine u okviru određenog dana, a koji se razlikuju s obzirom na karakter sadržaja i/li ciljanu publiku.

Example sentence(s):
Jelena Delibasic
Serbia
Local time: 10:18
Native speaker of: Native in SerbianSerbian
PRO pts in category: 12

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Dragana Samardžijević
14 days
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