martech

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15:55 Dec 27, 2019
English to Turkish translations [PRO]
Marketing - Advertising / Public Relations
Additional field(s): Business/Commerce (general), Finance (general), Marketing / Market Research, Slang
English term or phrase: martech
Definition from technopedia.com:
The term “martech” is a portmanteau combining the terms “marketing” and “technology.” As such, martech represents the intersection of marketing and technology in today's highly digital business world. Any type of technology that has a bearing on marketing operations can be called "martech" whether it is a part of an analysis platform, a device-facing benchmark tool, or any other type of digital or high-tech resource.

Example sentence(s):
  • By creating a MarTech Stack (a collection and categorization of Marketing Technology products that are used) companies are able to see how integrated all of their platforms and systems are and how enhanced the customer experience can become when everything begins to communicate. ClickRain
  • Martech is a marketing enabler that should be used with caution and care. ConstructDigital
  • But not fully embracing martech because it appears complex is the equivalent of Blockbuster not embracing online video because it seemed too "niche" MartechAllience
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Summary of translations provided
5Pazarlama teknolojisi
Fırat Temiz (X)
5Paztek
herakleitos


  

Translations offered


34 mins   confidence: Answerer confidence 5/5
Pazarlama teknolojisi


Definition from Website:
Imho

Example sentence(s):
  • Diyelim ki, birisi Martech’in ne olduğunu tam olarak bilmeden pazarlama teknolojisi hakkında kısa bir süre önce konuştu. “Tüketici yolculuğu”, “Lumascape” ve “Pazarlama teknolojisi bu sene kuşkusuz en sıcak trend olacak, ” gibi şeyler söyledi. O kişinin siz olduğunu söylemiyoruz. Ancak bazen pazarlama teknolojisi üzerinde karşılaşılan karışıklıkların sona erdirilmesine yardımcı olmak için, kolay bir açıklama yazısı hazırlanır. - Website  
Fırat Temiz (X)
Türkiye
Local time: 16:52
Native speaker of: Turkish
PRO pts in category: 4
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62 days   confidence: Answerer confidence 5/5
Paztek


Definition from own experience or research:
The portmanteau "paztek" is generated from the words "pazarlama" for marketing and "teknoloji + suffix (si)" for technology in English as an exact translation.

Example sentence(s):
  • Paztek, İngilizcede "martech" olarak geçen portmanto sözcük için Türkçe karşılık önerisidir. Bu tür öneriler, yaygın kullanımla kabul edilirlerse, dile yerleşirler. - An individual suggestion 
  • Paztek kısaltmasının yaygın kullanımı gerçekleşmezse, martech için açık olarak pazarlama teknolojisi denmelidir. - An individual offer 
herakleitos
Local time: 16:52
Native speaker of: Native in TurkishTurkish
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