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frequency cap

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00:54 Nov 13, 2020
English to Turkish translations [PRO]
Marketing - Advertising / Public Relations
Additional field(s): Business/Commerce (general), Internet, e-Commerce
English term or phrase: frequency cap
Definition from Marketing Terms:
restriction on the amount of times a specific visitor is shown a particular advertisement.

Example sentence(s):
  • Setting a frequency cap for online advertising campaigns is almost always recommended in most situations, unless you're running remarketing or brand awareness campaigns (where CTR is not your KPI) AdGlare
  • 3/24 is the generally the best frequency cap for some unfathomable sociological reason, as on average more users will click on your ad if they see it 3 times per day. The Online Advertising Guide
  • If the videos you set a cap for are in other video campaigns, impressions from those campaigns for a given user will count towards the frequency cap. This only applies to in-stream and bumper ads. Instapage
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Question posted on behalf of translation team:
GBK marketing and advertising specialistsGBK marketing and advertising specialists


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Summary of translations provided
5sıklık sınırı
Güzide Arslaner


  

Translations offered


7 hrs   confidence: Answerer confidence 5/5
sıklık sınırı


Definition from support.google.com:
Google terminolojisindeki yerleşik yerelleştirmesi bu şekilde.

"Sıklık sınırı"nın tanımı: https://support.google.com/google-ads/answer/117579?hl=tr

Aynı sayfanın İngilizcesi: https://support.google.com/google-ads/search?q=frequency cap...

Example sentence(s):
  • Sıklık sınırı koyarak, Görüntülü veya Video reklamlarınızın aynı kullanıcıya kaç kez gösterileceğini belirleyebilirsiniz. - support.google.com  
Güzide Arslaner
Türkiye
Local time: 07:01
Native speaker of: Native in TurkishTurkish
PRO pts in category: 4
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