prime de marge

Portuguese translation: adicional devido à marca

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
French term or phrase:prime de marge
Portuguese translation:adicional devido à marca
Entered by: Antonio Tomás Lessa do Amaral

15:02 Sep 23, 2012
French to Portuguese translations [PRO]
Law/Patents - Law: Patents, Trademarks, Copyright / Étude de la valeur d'une marque
French term or phrase: prime de marge
3.1.1. Valorisation de la marque par la prime de marge; a- Principe; La méthode consiste à rechercher et à mesurer le différentiel de marge entre les produits vendus à la marque et des produits, comparables, vendus sans la marque. Ce différentiel de marge correspond, en général: à une prime de prix pour la marque; diminuée d’un surcoût de communication. La valeur de la marque s’écrit ainsi: Valeur de la marque = Valeur actuelle des primes de marge après impôt sur les sociétés;
Luís Hernan Mendoza
Brazil
Local time: 09:00
adicional devido à marca
Explanation:
http://www.proz.com/kudoz/french_to_portuguese/law_general/1...
diferença do valor do (mesmo) produto, com e sem a marca
diria assim
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Antonio Tomás Lessa do Amaral
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Summary of answers provided
3adicional devido à marca
Antonio Tomás Lessa do Amaral


  

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1 day 15 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
adicional devido à marca


Explanation:
http://www.proz.com/kudoz/french_to_portuguese/law_general/1...
diferença do valor do (mesmo) produto, com e sem a marca
diria assim

Antonio Tomás Lessa do Amaral
Native speaker of: Native in PortuguesePortuguese
PRO pts in category: 4
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