Segunda linha

English translation: second quality, seconds, non prime

16:52 Aug 4, 2010
Portuguese to English translations [PRO]
Marketing - Computers (general) / Impressoras
Portuguese term or phrase: Segunda linha
"O vendedor me mostrou a segunda linha de produtos".

How could I say "segunda linha" in English? It would be a cartridge with the same brand, but inferior quality - and cheaper.

Thanks!
Luana Molena Xavier
Brazil
Local time: 03:49
English translation:second quality, seconds, non prime
Explanation:
T

carta Kraft di Seconda scelta

DA

andensorterings-kraftpapir

DE

Sekunda-Kraftpapier

EL

χαρτί kraft δεύτερης ποιότητας

EN

second quality kraft paper

ES

papel kraft de segunda calidad

FI

sekundavoimapaperi

FR

papier kraft de seconde qualité

NL

kraftpapier van tweede kwaliteit

PT

papel kraft de segunda

SV

andrasorteringskraftpapper
Selected response from:

Salvador Scofano and Gry Midttun
Norway
Local time: 07:49
Grading comment
Grata!
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +3Second choice
R. Alex Jenkins
4 +1second quality, seconds, non prime
Salvador Scofano and Gry Midttun
4 +1second-rate
Joao Oliveira
4 +1economy line
Jefferson D Boyles, ELS
4trading down
Thais Peiffer
4lower range or lower-priced (products)
Frensp
4generic (cartridge or printer product)
Marlene Curtis
4lower quality range
Jennifer Byers
4second tier line
T o b i a s


  

Answers


11 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
trading down


Explanation:
I found this really nice website:

http://en.wikipedia.org/wiki/Product_lining

hope it helps you! :)

Thais Peiffer
United States
Native speaker of: Portuguese
Login to enter a peer comment (or grade)

16 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +3
Second choice


Explanation:
Not the first choice product, but the second choice product - the cheaper or slightly inferior offering.

It's a polite, non-offensive way of putting it, although I do like Marlene's choice of 'generic' as well. Note however that a 'generic' product is a DIFFERENT brand or non-branded product, and cannot be of the same brand.

Best of Luck :)

R. Alex Jenkins
Brazil
Local time: 03:49
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 22

Peer comments on this answer (and responses from the answerer)
agree  liz askew
2 mins
  -> Cheers, Liz :)

agree  Marlene Curtis
22 mins
  -> I think your answer is really good, but it wouldn't be applicable if the product in question was of the same brand but not the top-of-the-line product first offered for sale/consumption, etc... Cheers.

agree  Adriana Maciel
27 mins
  -> Cheers, Adriana :)
Login to enter a peer comment (or grade)

18 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
second quality, seconds, non prime


Explanation:
T

carta Kraft di Seconda scelta

DA

andensorterings-kraftpapir

DE

Sekunda-Kraftpapier

EL

χαρτί kraft δεύτερης ποιότητας

EN

second quality kraft paper

ES

papel kraft de segunda calidad

FI

sekundavoimapaperi

FR

papier kraft de seconde qualité

NL

kraftpapier van tweede kwaliteit

PT

papel kraft de segunda

SV

andrasorteringskraftpapper


Salvador Scofano and Gry Midttun
Norway
Local time: 07:49
Specializes in field
Native speaker of: Native in NorwegianNorwegian, Native in PortuguesePortuguese
PRO pts in category: 16
Grading comment
Grata!

Peer comments on this answer (and responses from the answerer)
agree  Enza Longo: second quality
9 mins
Login to enter a peer comment (or grade)

23 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
second-rate


Explanation:
Penso que transmite a mesma ideia de “segunda linha”: produtos que não são os melhores mas que cumprem a função.

Joao Oliveira
Portugal
Local time: 06:49
Works in field
Native speaker of: Native in PortuguesePortuguese

Peer comments on this answer (and responses from the answerer)
agree  Carlos Quandt: ... They know what they want for their automobiles and they aren't getting second-rate auto parts from just anybody. ...
1 hr
  -> Thanks!
Login to enter a peer comment (or grade)

30 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
lower range or lower-priced (products)


Explanation:
Not knowing whether these products would actually be mid-range or low range ones, I would suggest lower range or lower-priced.


    Reference: http://www.btb.termiumplus.gc.ca/tpv2alpha/alpha-eng.html?la...
    Reference: http://dictionary.reverso.net/business-english-french/low-ra...
Frensp
Local time: 02:49
Native speaker of: Native in FrenchFrench
Login to enter a peer comment (or grade)

10 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
generic (cartridge or printer product)


Explanation:

Produtos genéricos são produtos de segunda categoria, não são de primeira linha.

--------------------------------------------------
Note added at 38 mins (2010-08-04 17:30:30 GMT)
--------------------------------------------------

Produtos genéricos não são produtos de qualidade inferior. Após alguns anos no mercado todos os medicamentos tornam-se genéricos, à proporção que outros são criados e introduzidos no mercado.

Marlene Curtis
United States
Local time: 02:49
Native speaker of: Native in PortuguesePortuguese
PRO pts in category: 27
Notes to answerer
Asker: Ah, sim! Esqueci de dizer que o termo não pode ser confundido com um produto não-autêntico, e "genérico" pode passar essa impressão.

Login to enter a peer comment (or grade)

1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5
lower quality range


Explanation:
Assuming the product is not actually faulty, just of lower quality. I think you have to be careful with the term "seconds". Items sold as 'seconds' usually have some sort of fault, however minor. "Second rate" is often used perjoratively.

Example sentence(s):
  • The salesman showed me the range of lower-quality products.
Jennifer Byers
Local time: 03:49
Native speaker of: English
Login to enter a peer comment (or grade)

7 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
second tier line


Explanation:
Or "second-tier line"

--------------------------------------------------
Note added at 7 hrs (2010-08-05 00:27:43 GMT)
--------------------------------------------------

Or "second-line brand" e.g.,

"Only completely solve this problem, Yanbu Underwear can in product development and enterprise Management On the next level, and further break through the current second-line brand positioning."
http://www.newsreelnetwork.com/index.php/2010/07/31/yanbu-up...

n 2008H1 China’s PMP player market, many Chinese and foreign manufacturers adopt various marketing means to launch new products; they strengthen experiencing activity in terminal market. Some large second-line brand manufacturers propagandize their brand images through various forms so as to achieve considerable development and attract consumers’ attention.
http://www.ccidconsulting.com/en/insights/content.asp?Conten...


Example sentence(s):
  • As a result, in 1976 Cadillac introduced a mid-sized sedan that was to be the second tier line behin
  • Her more budget-friendly second-tier line, Red Label, saw cinched waistlines, boating stripes, florals and silk brocade showcased by modern rural-themed models, chewing straw and clutching copies of Vogue while walking to overloud techno music.

    Reference: http://www.ehow.com/about_5067860_cadillac-seville-history.h...
    Reference: http://www.3news.co.nz/London-Fashion-Week-has-something-for...
T o b i a s
Native speaker of: Native in EnglishEnglish
Login to enter a peer comment (or grade)

1 day 17 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
economy line


Explanation:
No company (or rather no marketing department manager) would ever use language that implies "inferior quality".

Jefferson D Boyles, ELS
Local time: 03:49
Native speaker of: English

Peer comments on this answer (and responses from the answerer)
agree  T o b i a s: Seems to fit context well.
3 days 4 hrs
Login to enter a peer comment (or grade)



Login or register (free and only takes a few minutes) to participate in this question.

You will also have access to many other tools and opportunities designed for those who have language-related jobs (or are passionate about them). Participation is free and the site has a strict confidentiality policy.

KudoZ™ translation help

The KudoZ network provides a framework for translators and others to assist each other with translations or explanations of terms and short phrases.


See also:
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search