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В нем оттачиваются принципы

English translation: It refines the principles...

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Russian term or phrase:В нем оттачиваются принципы
English translation:It refines the principles...
Entered by: Jack Doughty

09:11 Mar 24, 2016
Russian to English translations [PRO]
Marketing / Market Research
Russian term or phrase: В нем оттачиваются принципы
Фирменный стиль - это использование единых принципов дизайна, цвета, сочетаний и образов для всех видов рекламы компании. Первое, где реализуется новый знак и логотип это базовый фирменный стиль: фирменная печать, бланк, визитная карточка, почтовый конверт - именно его заказывают стартующие компании. ***В нем оттачиваются принципы, которые*** будут использоваться в разработке всех дополнительных элементов фирменного стиля, сайта, рекламы, а количество этих элементов ограничено только потребностями рынка и фантазией.

Затрудняюсь с началом предложения - please advise!
В "нем" - т.е. в фирменном стиле.
Andrew Vdovin
Local time: 15:45
It refines the principles...
Explanation:
I think you can say the style itself refines the principles, rather than that they are refined in it.
Selected response from:

Jack Doughty
United Kingdom
Local time: 09:45
Grading comment
Thank you Jack! Thanks everybody!!!
4 KudoZ points were awarded for this answer



Summary of answers provided
4 +3It refines the principles...
Jack Doughty
4 +2It sets the guidelines
Ilan Rubin (X)
3it is/serves as the locus for refining the approaches
Oleg Lozinskiy
3It fine-tunes the guidelines
Denis Zabelin


  

Answers


4 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
it is/serves as the locus for refining the approaches


Explanation:
*

Oleg Lozinskiy
Russian Federation
Local time: 11:45
Native speaker of: Native in RussianRussian
PRO pts in category: 8
Login to enter a peer comment (or grade)

6 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +3
It refines the principles...


Explanation:
I think you can say the style itself refines the principles, rather than that they are refined in it.

Jack Doughty
United Kingdom
Local time: 09:45
Native speaker of: English
PRO pts in category: 100
Grading comment
Thank you Jack! Thanks everybody!!!

Peer comments on this answer (and responses from the answerer)
agree  Zamira B.
1 hr
  -> Thank you.
agree  fazil
4 hrs
  -> Thank you.
agree  Elena Va
6 hrs
  -> Тhank you.
Login to enter a peer comment (or grade)

3 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
It sets the guidelines


Explanation:
"guidelines" are normally translated as "принципы" in Russian and I assume that this is what they mean here

Ilan Rubin (X)
Russian Federation
Local time: 11:45
Works in field
Native speaker of: English

Peer comments on this answer (and responses from the answerer)
agree  The Misha: I'd definitely go w. sth more lower key, like this, and stay away from sacred guiding principles and such. After all, this is not about building a shining communist future or saving the Motherland, right?:)
1 hr
  -> Thank you Misha
agree  Anzhelika Kuznetsova
2 hrs
  -> Thank you Anzhelika!
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3 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
It fine-tunes the guidelines


Explanation:
^

Denis Zabelin
Belarus
Local time: 11:45
Works in field
Native speaker of: Native in BelarusianBelarusian, Native in RussianRussian
PRO pts in category: 4
Login to enter a peer comment (or grade)



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