realidad social y momento emocional

English translation: (In its) social and emotional context

11:47 Apr 5, 2021
Spanish to English translations [PRO]
Marketing - Marketing / Market Research / Employee communications
Spanish term or phrase: realidad social y momento emocional
This is from a market research report commissioned by a company to ascertain how best to improve internal communications.

The phrase "realidad social y el momento emocional" is one of those market research phrases that is unnecessarily wordy. I have been going around and around with it and wonder if anyone has any bright ideas, please?

"Para captar la atención de los empleados en temas importantes, hay que trasladar al empleado lo que esas medidas/iniciativas etc suponen en el día a día del empleado y ligar la comunicación con la realidad social y el momento emocional del colaborador. No hay conexión emocional con el receptor."

Many thanks!
Comunican
United Kingdom
Local time: 10:19
English translation:(In its) social and emotional context
Explanation:
The whole sentence is rather clunky. I toyed with 'personal' rather than emotional as it refers to employee mindset I think,.
Selected response from:

ormiston
Local time: 11:19
Grading comment
Many thanks Ormiston and everyone else for your help with this. Several good choices, thank you, and I liked this option best.
4 KudoZ points were awarded for this answer



Summary of answers provided
4social and emotional reality
philgoddard
4social and emotional experiences
Barbara Cochran, MFA
3 +1(In its) social and emotional context
ormiston
4the social context and the coworker's emotion in the moment
Francois Boye
3[See below.]
Robert Forstag
2responses within everyday life
Orkoyen (X)


  

Answers


4 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
social and emotional reality


Explanation:
I agree that it's wordy, and "momento" doesn't really add anything.

philgoddard
United States
Specializes in field
Native speaker of: English
PRO pts in category: 68
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24 mins   confidence: Answerer confidence 2/5Answerer confidence 2/5
responses within everyday life


Explanation:
The response being the connection.

Orkoyen (X)
United States
Local time: 05:19
Native speaker of: Native in EnglishEnglish
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36 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
social and emotional experiences


Explanation:
https://www.wordhippo.com/what-is/another-word-for/reality.h...

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Note added at 50 mins (2021-04-05 12:38:23 GMT)
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Or social and here and now (the emotional moment) experience.

Barbara Cochran, MFA
United States
Local time: 05:19
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 24
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1 hr   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
(In its) social and emotional context


Explanation:
The whole sentence is rather clunky. I toyed with 'personal' rather than emotional as it refers to employee mindset I think,.

ormiston
Local time: 11:19
Specializes in field
Native speaker of: English
PRO pts in category: 46
Grading comment
Many thanks Ormiston and everyone else for your help with this. Several good choices, thank you, and I liked this option best.

Peer comments on this answer (and responses from the answerer)
agree  Eleanor Bridgwood (X)
21 hrs
  -> Thank you.
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1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5
the social context and the coworker's emotion in the moment


Explanation:
My take

Francois Boye
United States
Local time: 05:19
Specializes in field
Native speaker of: Native in FrenchFrench
PRO pts in category: 8

Peer comments on this answer (and responses from the answerer)
neutral  ormiston: 'in the moment' is unnatural English
16 hrs
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2 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
[See below.]


Explanation:
la realidad social y el momento emocional del colaborador
=
the prevailing social context, as well as the emotions that are likely being experienced by the recipient

*******
My understanding here is that "realidad social" refers to the prevailing atmosphere/interpersonal dynamics/Zeitgeist/corporate culture of the entity where this communication will be conveyed, and that "momento emocional" refers to the emotions that it can be assumed the recipient of the communication is likely to be experiencing at the moment - partly as a result of the aforementioned "realidad social" and partly as a result of more personal factors (e.g., the particular stresses of the job of the recipient; current tensions in the company, or perhaps just within the work area of the recipient, etc.).

Since one cannot know with certainty what such emotions might be, these need to be referred to in probabilistic terms.

Robert Forstag
United States
Local time: 05:19
Specializes in field
Native speaker of: English
PRO pts in category: 220
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