Rotulación

10:11 May 9, 2020
Spanish to English translations [PRO]
Art/Literary - Photography/Imaging (& Graphic Arts)
Spanish term or phrase: Rotulación
Hi everyone,

So I'm a bit stumped with this term. I know it can refer to 'signage', but this doesn't seem to be the meaning in the text I'm working on.

The context is the opening section of a TV series and the graphic designer talks about developing maps, newspapers, photos, 'rotulación', etc. It's an historical series so the opening section shows newspapers, maps, photos, etc. with animation (e.g. the photo of a boat with steam coming out from it).

Could 'rotulación' just be referring to text?

Cheers,
Nick
Nicholas Isard
Spain
Local time: 03:05


Summary of answers provided
4 +1Lettering
Paulina Sobelman
4captioning
neilmac
3sign painting // titling
Chema Nieto Castañón


  

Answers


45 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
Lettering


Explanation:
Rotulación refers to the placing of numbers or letters on a sign for example.

Paulina Sobelman
Spain
Local time: 03:05
Native speaker of: Native in EnglishEnglish, Native in SpanishSpanish

Peer comments on this answer (and responses from the answerer)
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53 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
sign painting // titling


Explanation:
Diría que más que a signage se refiere a sign painting, aunque tal vez se refiera específicamente a titling ("titles, captions, or subtitles added to something such as a book cover or video"). Me decantaría por la primera, pero el contexto específico es el que te dará la solución, sin duda.

Chema Nieto Castañón
Spain
Local time: 03:05
Native speaker of: Native in SpanishSpanish
PRO pts in category: 12
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1 day 5 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
captioning


Explanation:
This might work, depending on the context.

caption
/ˈkapʃ(ə)n/
gerund or present participle: captioning
provide (an illustration) with a title or explanation.
"the photograph was captioned ‘Three little maids’"

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Note added at 1 day 5 hrs (2020-05-10 15:55:39 GMT)
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And yes, 'rotulación' may just be referring to adding text to photos, or museum exhibits, or moving images (video, TV, film...).

NB: Linguee calls it "subtitling", but IMHO that's too specific, as subtitles are only one type of caption.

https://www.linguee.es/espanol-ingles/search?source=ingles&q...

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Note added at 1 day 5 hrs (2020-05-10 15:56:45 GMT)
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https://www.google.com/search?rlz=1C1CHBD_esES719ES721&sxsrf...

Example sentence(s):
  • The leading desktop, web, and mobile apps for captioning...
  • No two museum exhibit captioning approaches are the same.

    https://en.wikipedia.org/wiki/Photo_caption
    Reference: http://columbiavisuals.com/2014/05/02/tips-for-photo-caption...
neilmac
Spain
Local time: 03:05
Native speaker of: Native in EnglishEnglish
PRO pts in category: 8
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