Shirts, shorts and shoes: fashion translation at a glance

Formats: Videos
Topics: Business of Translation and Interpreting
Services and specialization
Time management

Course summary
Availability:This training is available on-demand

Duration: 60 minutes

After you purchase access click here to watch the video.

Summary:Learn how to meet the needs of the ever-growing fashion industry as multilingual websites and online shops expand their market share every day: a concise guide for better fashion translations.
In a few concise steps, learn how to meet the needs of the ever-growing fashion industry as multilingual websites and online shops expand their market share every day.
We all wear clothes, so fashion translation really is like any other marketing translation, you just translate what's there - that's what many of us think, clients, agencies and translators alike. This, however, is very often the first in a series of mistakes that lead to an unsatisfactory relationship between client and translator.

In this webinar you will learn what the fashion clients wish, how you can deliver that and what tools you will need in order to do so.
This is a very fast lived sector, you have to act quickly and wisely in order to deliver the client what he wants, when he wants it.
Time management is a big factor in this kind of translation - not because of the size of documents, rather because you need to give a quick turnover time for many different little things and the odd larger-scale one.

Make it sell: The more your client sells, the sooner he will come back to you for more. Make those products attractive! It's challenging to combine speed, accuracy and that special feel for fashion into one. But with a little preparation and the right tools at your hand you will be able to meet your clients expectations. You will learn how to apply to a job posting: what to send, how to send it and what to expect. Also you will learn to deal with the feedback from the client.
Whether you are already doing some translation in this sector or none at all, this course will boost your confidence as to how to approach things and help you get it right - the first time.

From a point of view of a regular fashion translator and that of an ex-PM, I will show you how to make more of your time and cut off your part of the cake.
Target audience
- Freelance translators in the fashion industry
- Fashion translators with little or some experience
- Agencies working with clients in the fashion and textile industry looking for more suitable translators
Learning objectives
With this course you can climb one step ahead and differentiate yourself from other translators in the fashion industry. Know your weapons, know how to attack.
Basic knowledge in translation, an interest in fashion and to get established as a translator in this field
Click to expand
- General: What is fashion translation and why is it so important?
- The clients: Who are my clients, what do they want and what do they expect?
- The translation/document: What do I get and not get from the client? How do I work with what I have?
- The setting: Where and what is my information? How do I prepare?
- The tools: How to make the most of an empty TM and why to use them.
Software and system requirements (click to expand)
Click to expand videos require a current flash player. Update here:

With low bandwidth Internet connections the video playback may buffer and load slowly, in this case we recommend you wait the whole or most part of the video to load before playing.
Registration and payment information (click to expand)
Click to expand
Price: 18.00 USD
Click on the buy button on the right to purchase your seat Participation fee includes unlimited access to the recording. How do I purchase the video? To purchase your seat at this session please click on the "buy" button. After your payment is received, your status will be changed to “registered and paid” and an invoice and receipt of payment will be sent to you for your records. How do I access the video? Once the payment is processed you will be able to watch the video here.
Created by
 Rea Gutzwiller    View feedback | View all courses
Bio: Freelance translator. Master’s Degree in Specialised Translation from ÉTI (now FTI), University of Geneva 2008. During 2 years as PM in an agency she has learnt to deal with fashion clients on a direct basis. Now she is mainly translating for the fashion industry with several large fashion retail companies as clients. Those daily translations have given her the necessary experience to anticipate sooner what the fashion market will want.
General discussions on this training

Course registration
To view pricing and payment options for this course, you must login to your account.

Do you have any questions about training?
Read the training FAQ »

Still need help? Submit a support request »

Would you like to share your thoughts about the training platform? Click here to discuss this feature in the forums »

Send a colleague information about this course
Your name:
Your friend's name:
Your friend's email:

Feedback on this course (4)
Extremely satisfied (5 out of 5)
"Very useful course. It provides an excellent overview for those who would like to specialize in this..." Read more
Extremely satisfied (5 out of 5)
Extremely satisfied (5 out of 5)
Somewhat satisfied (3 out of 5)
"Good course for beginners, unfortunately having some experience with this not much was new to me, bu..." Read more

All of
  • All of
  • 용어 검색
  • 일거리
  • 포럼
  • Multiple search