This question was closed without grading. Reason: Answer found elsewhere
Apr 15, 2011 12:47
13 yrs ago
1 viewer *
Italian term
dal prime time alle fasce orarie piu' significative
Italian to English
Art/Literary
Media / Multimedia
From the same marketing text as the previous question:
Nelle 25 puntate di un’ora ciascuna del programma televisivo, trasmesso in fuori emissione e repliche su tutti i 5 canali, *dal prime time alle fasce orarie più significative*, e dedicato alla storia, all’evoluzione e al futuro del fashion, del design e del lusso, ogni brand/azienda sarà illustrato attraverso immagini, interviste, talk show, focus sui dettagli di stile, sulla sua evoluzione.
The agency thinks that "fasce orarie piu' significative" means the peak viewing time in the evening, but this is already covered by "prime time" as far as I understand it. Could the text mean something else by "prime time"?
http://en.wikipedia.org/wiki/Prime_time
Nelle 25 puntate di un’ora ciascuna del programma televisivo, trasmesso in fuori emissione e repliche su tutti i 5 canali, *dal prime time alle fasce orarie più significative*, e dedicato alla storia, all’evoluzione e al futuro del fashion, del design e del lusso, ogni brand/azienda sarà illustrato attraverso immagini, interviste, talk show, focus sui dettagli di stile, sulla sua evoluzione.
The agency thinks that "fasce orarie piu' significative" means the peak viewing time in the evening, but this is already covered by "prime time" as far as I understand it. Could the text mean something else by "prime time"?
http://en.wikipedia.org/wiki/Prime_time
References
| prime time - prima serata |
liubka liubka (X)
|
Reference comments
12 mins
Reference:
prime time - prima serata
I think prime time is in the evening only and does not include the other peak viewing times that can occur during the day
http://www.wordreference.com/enit/primetime
http://www.wordreference.com/enit/primetime
Reference:
Note from asker:
| Thanks Ida. In fact, at the moment I have translated it as "prime time and peak viewing hours", but the agency's suggestion that it referred to the evening threw me a bit. |
Discussion