Glossary entry

French term or phrase:

résultats NPD

English translation:

NPD figures

Added to glossary by liz askew
Mar 28, 2012 16:16
12 yrs ago
4 viewers *
French term

NPD

French to English Bus/Financial Marketing sales/marketing newsletter
A newsletter on the recent launch (in France) of a new perfume refers to NPD as follows:

"x % de parts de marché Province à l'issue de la seconde semaine de résultats NPD soit un record jamais atteint dans les P&C jusque là"

I'm not at all familiar with this acronym, and having looked and looked I've come up with nothing relevant in French, and "New Production Development"in English, which I guess could make sense, but I'm not at all sure that it would be used in this way, i.e. "new production development figures" = figures for a newly developed product?? My research doesn't seem to be getting me anywhere, so I'm hoping someone else is familiar with it!

Thanks in advance for your help!
Proposed translations (English)
3 +2 NPD Group
4 NPD sales figures
Change log

Apr 4, 2012 07:14: liz askew changed "Edited KOG entry" from "<a href="/profile/96052">Philippa Smith's</a> old entry - "résultats NPD"" to ""NPD figures""

Discussion

Philippa Smith (asker) Mar 28, 2012:
P&C Good question - which I was asking myself too! But I think it must be "Perfume&Cosmetics", referring to the perfume and cosmetics sector.
liz askew Mar 28, 2012:
Perhaps you could tell us what "P&C" stands for?

Proposed translations

+2
15 mins
Selected

NPD Group

www.ffps.fr/.../les-ventes-de-parfums-et-de-maquil... - Translate this page
1 déc. 2011 – Fédération Francaise de la Parfumerie Séléctive ... Les ventes de Parfums et de Maquillage stimulent le marché tandis que les Soins ... sur les performances du secteur au troisième trimestre 2011 (source : NPD Group*). ... Après un mois de juillet 2011 satisfaisant à +2,1 % en valeur et +2,6 % en unités, ...

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Note added at 15 mins (2012-03-28 16:31:53 GMT)
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www.etudes-de-marche.com/recherche_libre.php?... - Translate this page
la randonnee en france (1194) ... Le marché des parfums, crèmes de jour, mascaras et rouges à lèvres vendus en parfumerie a ... selon l'institut NPD, qui analyse les ventes dans les parfumeries et les grands magasins. ... Les acheteurs plébiscitent toujours les valeurs sûres. ... Source : Le Figaro - 2011 - Français - Gratuit ...

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Note added at 17 mins (2012-03-28 16:33:42 GMT)
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NPD Reports Prestige Boom in Fragrance Market for 2011 ...
www.perfumerflavorist.com › Fragrance › Trends
NPD Reports Prestige Boom in Fragrance Market for 2011. Posted: November 16, 2011. According to beauty market research conducted by The NPD Group, ...

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Note added at 18 mins (2012-03-28 16:34:56 GMT)
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Analysis: Beauty industry sees growth at its fingertips | Fox Business
www.foxbusiness.com/.../analysis-beauty-industry-sees-growt...
11 Oct 2011 – In France, over the whole of 2010, perfume sales in department stores rose 2 ... 42 percent, according to global market research company NPD.
Note from asker:
I think this might well be it, Liz. I did see references to the NPD Group, but they all seemed to be connected to video games stuff, so I assumed they were a video games producer or some such thing...luckily you've got a much better research-head on!
Peer comment(s):

agree philgoddard : If you Google "NPD" and "perfume", the first hit gives you the answer.
26 mins
agree Jean-Louis S.
5 days
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Many thanks for your valuable help, Liz!"
20 mins
French term (edited): résultats NPD

NPD sales figures

Note from asker:
Thanks for your helpful answer, Jean-Louis!
Something went wrong...
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