English to Spanish Art/Literary Printing & Publishing

Término: flat planning

¿Alguien sabe como se dice "flat planning" en el mundo editorial en América Latina? Mil gracias de antemano.

Abajo he puesto una descripción que encontré en inglés que explica el proceso de "flat planning". (Este no es el documento que estoy traduciendo, pero da un contexto de lo que quiere decir el término).

Flat Planning

If the magazine does not feature advertising the editor then produces a flat plan. The flat plan is a single sheet of paper with little pages drawn on it in sequence. The editor uses this to mark up which page an article will be on and its position on the page. Sections of pages may be outlined with different coloured marker pens so that complete sections can be sent down to the print shop when complete. If the magazine does feature advertising the editor may have to hold off on flat planning until the ad (advertising) sales manager can give them an idea of how many pages of ad space have been sold and where they fall in the edition.

There is normally some haggling to be done between editor and ad sales manager about movement of features in favour of adverts. This is because the ad sales team are soliciting adverts and negotiating on placement and costs at the same time as the editorial and/or typesetting staff are laying out the pages. Any movement of articles from left-hand pages to right-hand pages (or vice versa) for replacement by an advert means additional work for the staff laying out the pages.

The flat plan is often stuck on a wall and, as articles or adverts are supplied, the editor will mark them off as supplied by ringing them with a highlighter pen. Once an article has been sub-edited and revised a single diagonal stroke will be put through the article name on the flat plan. When the same article has been received a final proof read and has had corrections taken in, a diagonal stroke with be drawn across its name on the flat plan to create a cross.