Greenwash 漂綠

Creator:
Language pair:English to Chinese
Definition / notes:The dissemination of misleading information by an organization to conceal its abuse of the environment in order to present a positive public image.

漂綠(Greenwash)是由「綠色」(green,象徵環保)和「漂白」(whitewash)合成的一個新詞。用來說明一家公司、政府或是組織以某些行為或行動宣示自身對環境保護的付出但實際上卻是反其道而行。
URL:http://dictionary.reference.com/browse/greenwash
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