Glossary entry (derived from question below)
English term or phrase:
copy placement
Polish translation:
umieszczanie tekstów reklamowych
Added to glossary by
Frank Szmulowicz, Ph. D.
Feb 5, 2018 17:56
6 yrs ago
1 viewer *
English term
Over 12 years in med/pharma translating
Native in: Polish 
Works in: English to Polish, Polish to English
copy placement
English to Polish
Marketing
Medical: Pharmaceuticals
The main concept identifies clearly 3 patient segments; with careful copy placement.
Fragment tekstu dotyczącego kampanii promocyjnej produktu leczniczego.
Fragment tekstu dotyczącego kampanii promocyjnej produktu leczniczego.
Proposed translations
(Polish)
| 3 +2 | umieszczanie tekstów reklamowych |
Frank Szmulowicz, Ph. D.
|
Change log
Feb 12, 2018 01:15: Frank Szmulowicz, Ph. D. Created KOG entry
Proposed translations
+2
12 mins
Frank Szmulowicz, Ph. D.
United States
United States
Native in English
&
Polish
Works in field
United States
On time, on target, on budget.
Native in: English , Polish
Works in: Polish to English, English to Polish, Russian to Polish, and 1 more.
Related KudoZ points
:
360
Selected
umieszczanie tekstów reklamowych
adverting copy
cccc
adverting copy
Text of a print, radio, or television advertising message that aims at catching and holding the interest of the prospective buyer, and at persuading him or her to make a purchase all within a few short seconds. The headline of an advertising copy is said to be the most important part, and quite often a small change in its wording brings disproportionate results. Although a short advertising copy is more common in consumer-product advertising, according to the UK advertising guru David Ogilvy (1911-1999) people do read (and listen or attend to) lengthy advertisements if they are skillfully written.
Most advertising copy is based on advertising/consumer research and is composed by professional copywriters hired by advertising agencies. Also called advertisement copy, ad copy, or just copy
http://www.businessdictionary.com/definition/advertising-cop...
cccc
adverting copy
Text of a print, radio, or television advertising message that aims at catching and holding the interest of the prospective buyer, and at persuading him or her to make a purchase all within a few short seconds. The headline of an advertising copy is said to be the most important part, and quite often a small change in its wording brings disproportionate results. Although a short advertising copy is more common in consumer-product advertising, according to the UK advertising guru David Ogilvy (1911-1999) people do read (and listen or attend to) lengthy advertisements if they are skillfully written.
Most advertising copy is based on advertising/consumer research and is composed by professional copywriters hired by advertising agencies. Also called advertisement copy, ad copy, or just copy
http://www.businessdictionary.com/definition/advertising-cop...
4 KudoZ points awarded for this answer.
Comment: "Dziękuję bardzo :-)"
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