Glossary entry (derived from question below)
English term or phrase:
working/non-working trade spend
Romanian translation:
cheltuieli de plasare a publicității VS cheltuieli de creare conținut marketing/publicitate
Added to glossary by
Mara Cojocaru
Oct 2, 2020 08:07
3 yrs ago
14 viewers *
English term
Romania
Specialised in EU translations
Native in: Romanian 
Works in: English to Romanian, Romanian to English, French to Romanian, and 1 more.
working/non-working trade spend
English to Romanian
Marketing
Economics
working/non-working trade spend
The Company shall reimburse the distributor an agreed amount of the Working Trade Spend for each year.
The parties acknowledge that Non-Working Trade Spend shall be fully funded by the Distributor.
(in a Distribution Agreement)
The parties acknowledge that Non-Working Trade Spend shall be fully funded by the Distributor.
(in a Distribution Agreement)
Proposed translations
(Romanian)
| 4 | cheltuieli de plasare a publicității VS cheltuieli de creare conținut marketing/publicitate |
Manuela C.
|
Proposed translations
20 mins
Manuela C.
Native in Romanian
Works in field
Experienced & qualified linguist
Native in: Romanian , French
Works in: English to French, Romanian to French, French to Romanian, and 1 more.
Related KudoZ points
:
8
Selected
cheltuieli de plasare a publicității VS cheltuieli de creare conținut marketing/publicitate
4 KudoZ points awarded for this answer.
Comment: "multumesc!"
Discussion
Working spend is the amount spent on placing media and content in front of an audience. That could refer to how much you pay to promote a social media post, run a television ad during prime-time hours, or place a billboard in a densely populated city.
Non-Working Spend
Non-working spend is the amount departments spend on the production of content, as opposed to its distribution to audiences. A brand’s non-working dollars are a function of several necessary expenses, including agency costs and asset procurement.