Dec 3, 2009 19:08
14 yrs ago
Japanese term
メジャーな商品
Japanese to English
Bus/Financial
Marketing / Market Research
Food
Does anyone have a good alternative to "major," which sounds awkward in this context, or "mainstream"? Do you think "big-name" or "popular" would work?
Thanks!
Thanks!
Proposed translations
(English)
Proposed translations
3 hrs
Selected
Vide infra
メジャーな商品"Major Product" is 主力商品 in another word, therefore:
bread-and-butter products
leader product
leading product
main staple
mainstay item
staple goods
staple merchandise
work horse
workhorse
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Note added at 3 hrs (2009-12-03 23:05:25 GMT)
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in other words, by the way
bread-and-butter products
leader product
leading product
main staple
mainstay item
staple goods
staple merchandise
work horse
workhorse
--------------------------------------------------
Note added at 3 hrs (2009-12-03 23:05:25 GMT)
--------------------------------------------------
in other words, by the way
2 KudoZ points awarded for this answer.
Comment: "I went with "leading product," but "popular," "top-selling," "key product," also would have worked. Thank you everyone for your input!"
9 mins
Haruki Kira
United States
United States
Native in Japanese
Specializes in field
United States
Very affordable price & Native Japanese
Native in: Japanese 
Works in: English to Japanese, Japanese to English
I like "popular", but you can probably do "top selling" too.
"Top Selling" gives more sales oriented positioning.
Note from asker:
| Thank you, Haruki-san! |
9 mins
Friedrich Reinold
United States
United States
United States
Engineering Master's Degree (Dipl.-Ing.)
Native in: German (Variant: Germany) 
Works in: English to German
popular product
Please note this does not mean major! My Japanese wife just confirmed that is means "popular".
Note from asker:
| Thank you, Tom-san! |
4 hrs
blockbuster product
How about "blockbuster product"? If you search the web, you'll see this as a common term for a product that has done exceedingly well in the marketplace.
+1
6 hrs
mainstream product/item
mainstream
Definition
Products and services which are readily available to and appealing to the general public, as opposed to being of interest only to a very specific subset of the public.
http://www.businessdictionary.com/definition/mainstream.html
Definition
Products and services which are readily available to and appealing to the general public, as opposed to being of interest only to a very specific subset of the public.
http://www.businessdictionary.com/definition/mainstream.html
Peer comment(s):
| agree |
Mieko Hirai-Braun
: mainstream, leading products sound good to me.
21 hrs
|
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ありがとうございます。
|
14 hrs
key products
It depends on the rest of your sentence but
the definition of major is: important, key, significant
I have often heard the expression "key products" in marketing. These are the important products (eg. important products in their line-up, or products that bring in the high profits, products that the company wishes to push at the time, etc.)
the definition of major is: important, key, significant
I have often heard the expression "key products" in marketing. These are the important products (eg. important products in their line-up, or products that bring in the high profits, products that the company wishes to push at the time, etc.)
Example sentence:
Sell four key products for hunters' success
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