Translation Job and Copywriting Job - I hope someone could differentiate
스레드 게시자: Romeo Baldovino
Romeo Baldovino
Romeo Baldovino
필리핀
Local time: 02:24
회원(2014)
영어에서 타갈로그어
+ ...
Oct 31, 2014

I hope someone could differentiate translation job and copywriting job.

[Subject edited by staff or moderator 2016-11-04 13:29 GMT]


 
Astrid_H
Astrid_H
독일
Local time: 20:24
독일어에서 영어
+ ...
In short: Oct 31, 2014

in short, translation means to translate an existing text written by someone else into a different language, and copywriting is writing a marketing or advertising text with yourself as the author.

Copywriting:
http://www.awaionline.com/what-is-copywriting/


 
dropinka (X)
dropinka (X)  Identity Verified
이탈리아
영어에서 이탈리아어
+ ...
Copywriting can also mean transcreation Oct 31, 2014

Although copywriting is exactly what Astrid says, I find that more and more prospects tend to call 'copywriting' what is in fact 'transcreation' ("a term used chiefly by advertising and marketing professionals to refer to the process of adapting a message from one language to another, while maintaining its intent, style, tone and context")

http://en.wikipedia.org/wiki/Transcreation
... See more
Although copywriting is exactly what Astrid says, I find that more and more prospects tend to call 'copywriting' what is in fact 'transcreation' ("a term used chiefly by advertising and marketing professionals to refer to the process of adapting a message from one language to another, while maintaining its intent, style, tone and context")

http://en.wikipedia.org/wiki/Transcreation

Claudia
Collapse


 
Romeo Baldovino
Romeo Baldovino
필리핀
Local time: 02:24
회원(2014)
영어에서 타갈로그어
+ ...
주제 스타터
Thank you Nov 1, 2014

Thank you so much to Claudia and Astrid.

 


To report site rules violations or get help, contact a site moderator:

이 포럼의 관리자
Fernanda Rocha[Call to this topic]

You can also contact site staff by submitting a support request »

Translation Job and Copywriting Job - I hope someone could differentiate







Trados Business Manager Lite
Create customer quotes and invoices from within Trados Studio

Trados Business Manager Lite helps to simplify and speed up some of the daily tasks, such as invoicing and reporting, associated with running your freelance translation business.

More info »
Trados Studio 2022 Freelance
The leading translation software used by over 270,000 translators.

Designed with your feedback in mind, Trados Studio 2022 delivers an unrivalled, powerful desktop and cloud solution, empowering you to work in the most efficient and cost-effective way.

More info »